{"id":2681,"date":"2021-07-01T11:56:21","date_gmt":"2021-07-01T02:56:21","guid":{"rendered":"https:\/\/sirprize.co.jp\/meo\/?p=2681"},"modified":"2021-08-14T11:38:44","modified_gmt":"2021-08-14T02:38:44","slug":"structured-markup","status":"publish","type":"post","link":"https:\/\/sirprize.co.jp\/meo\/word\/structured-markup\/","title":{"rendered":"\u69cb\u9020\u5316\u30de\u30fc\u30af\u30a2\u30c3\u30d7"},"content":{"rendered":"<dl class=\"box22\">\n<dt><span class=\"ymarker\">\u69cb\u9020\u5316\u30de\u30fc\u30af\u30a2\u30c3\u30d7\u3068\u306f<\/span><\/dt>\n<dd style=\"font-size: 75%;margin: 10px 0\">\u69cb\u9020\u5316\u30de\u30fc\u30af\u30a2\u30c3\u30d7\u3068\u306f\u3001\u30bb\u30de\u30f3\u30c6\u30a3\u30c3\u30afWeb\u3092\u5b9f\u73fe\u3059\u308b\u305f\u3081\u306b\u30c6\u30ad\u30b9\u30c8\u60c5\u5831\u3092\u30de\u30fc\u30af\u30a2\u30c3\u30d7\u3059\u308b\u3053\u3068\u3067\u610f\u5473\u3092\u6301\u305f\u305b\u3001\u30b3\u30f3\u30d4\u30e5\u30fc\u30bf\u30fc\u304c\u30c7\u30fc\u30bf\u306e\u53ce\u96c6\u53ca\u3073\u4f1d\u9054\u3092\u52b9\u7387\u3088\u304f\u884c\u3048\u308b\u3088\u3046\u306b\u3059\u308b\u65bd\u7b56\u306e\u3053\u3068\u3067\u3059\u3002<\/dd>\n<hr style=\"border-width: 0.5px 0 0 0;border-style: solid;margin: 10px 0\" \/>\n<dd style=\"font-size: 80%;margin: 10px 0;font-weight: bold\">&gt;&gt;MEO\u3067\u306f\u300c\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u306b\u30b3\u30f3\u30c6\u30f3\u30c4\u5185\u5bb9\u3092\u3088\u308a\u7406\u89e3\u3057\u3066\u3082\u3089\u3046\u305f\u3081\u306e\u8a18\u8ff0\u65b9\u6cd5\u300d\u3092\u6307\u3057\u307e\u3059<\/dd>\n<\/dl>\n<div id=\"toc_container\" class=\"toc_transparent no_bullets\"><p class=\"toc_title\">\u30bf\u30c3\u30d7\u3067\u304d\u308b\u898b\u51fa\u3057<\/p><ul class=\"toc_list\"><li><a href=\"#i\">\u69cb\u9020\u5316\u30de\u30fc\u30af\u30a2\u30c3\u30d7\u3068\u306f<\/a><ul><li><a href=\"#i-2\">\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u306e\u7a2e\u985e<\/a><\/li><\/ul><\/li><li><a href=\"#i-3\">\u95a2\u9023\u3059\u308b\u5358\u8a9e\u306e\u7d39\u4ecb<\/a><ul><li><a href=\"#i-4\">\u69cb\u9020\u5316\u30c7\u30fc\u30bf<\/a><\/li><li><a href=\"#i-5\">\u30af\u30ed\u30fc\u30e9\u30fc<\/a><\/li><li><a href=\"#JSON-LD\">JSON-LD<\/a><\/li><\/ul><\/li><li><a href=\"#i-6\">\u69cb\u9020\u5316\u30de\u30fc\u30af\u30a2\u30c3\u30d7\u306e\u5b9f\u65bd\u65b9\u6cd5<\/a><ul><li><a href=\"#HTML\">HTML\u306b\u76f4\u63a5\u30de\u30fc\u30af\u30a2\u30c3\u30d7\u3059\u308b<\/a><\/li><li><a href=\"#i-7\">\u30c4\u30fc\u30eb\u3092\u4f7f\u3063\u3066\u30de\u30fc\u30af\u30a2\u30c3\u30d7\u3059\u308b<\/a><\/li><\/ul><\/li><li><a href=\"#MEO\">MEO\u306b\u304a\u3051\u308b\u512a\u4f4d\u70b9\u30fb\u30e1\u30ea\u30c3\u30c8\u30fb\u30c7\u30e1\u30ea\u30c3\u30c8<\/a><ul><li><a href=\"#i-8\">\u30e1\u30ea\u30c3\u30c8\u2460\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u306e\u30b5\u30a4\u30c8\u7406\u89e3\u3092\u4fc3\u9032<\/a><\/li><li><a href=\"#i-9\">\u30e1\u30ea\u30c3\u30c8\u2461\u30ea\u30c3\u30c1\u30b9\u30cb\u30da\u30c3\u30c8\u306e\u8868\u793a<\/a><\/li><li><a href=\"#i-10\">\u30c7\u30e1\u30ea\u30c3\u30c8\uff1a\u5c02\u9580\u77e5\u8b58\u304c\u5fc5\u8981<\/a><\/li><\/ul><\/li><li><a href=\"#i-11\">\u95a2\u9023\u3059\u308b\u5358\u8a9e\u8a18\u4e8b<\/a><\/li><\/ul><\/div>\n<h2><span class=\"ez-toc-section\" id=\"%E6%A7%8B%E9%80%A0%E5%8C%96%E3%83%9E%E3%83%BC%E3%82%AF%E3%82%A2%E3%83%83%E3%83%97%E3%81%A8%E3%81%AF\"><\/span><span id=\"i\">\u69cb\u9020\u5316\u30de\u30fc\u30af\u30a2\u30c3\u30d7\u3068\u306f<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-2720\" src=\"https:\/\/sirprize.co.jp\/meo\/wp-content\/uploads\/2021\/06\/\u69cb\u9020\u5316\u30de\u30fc\u30af\u30a2\u30c3\u30d702-.jpg\" alt=\"\u69cb\u9020\u5316\u30de\u30fc\u30af\u30a2\u30c3\u30d7\u3068\u306f\" width=\"750\" height=\"320\" srcset=\"https:\/\/sirprize.co.jp\/meo\/wp-content\/uploads\/2021\/06\/\u69cb\u9020\u5316\u30de\u30fc\u30af\u30a2\u30c3\u30d702-.jpg 750w, https:\/\/sirprize.co.jp\/meo\/wp-content\/uploads\/2021\/06\/\u69cb\u9020\u5316\u30de\u30fc\u30af\u30a2\u30c3\u30d702--300x128.jpg 300w\" sizes=\"(max-width: 750px) 100vw, 750px\" \/><\/p>\n<p><strong>\u69cb\u9020\u5316\u30de\u30fc\u30af\u30a2\u30c3\u30d7\u3068\u306f\u3001Google\u306e\u30af\u30ed\u30fc\u30e9\u30fc\uff08\u30ed\u30dc\u30c3\u30c8\uff09\u306b\u30c6\u30ad\u30b9\u30c8\u3084\u30b3\u30f3\u30c6\u30f3\u30c4\u5185\u5bb9\u3092\u9069\u5207\u306b\u7406\u89e3\u3057\u3066\u3082\u3089\u3046\u305f\u3081\u306b\u884c\u3046\u65bd\u7b56\u306e\u3053\u3068\u3067\u3059\u3002<\/strong><\/p>\n<p>\u6975\u7aef\u306a\u4f8b\u3092\u6319\u3052\u308b\u3068\u3059\u308b\u3068\u3001\u300c\u30cf\u30f3\u30d0\u30fc\u30ac\u30fc\u300d\u3068\u3044\u3046\u6587\u5b57\u304b\u3089\u305d\u308c\u304c\u98df\u3079\u7269\u3067\u3042\u308b\u3053\u3068\u3092\u79c1\u9054\u306f\u4e88\u60f3\u3067\u304d\u307e\u3059\u304c\u3001\u30c6\u30ad\u30b9\u30c8\u3092\u8a18\u53f7\u3068\u3057\u3066\u8a8d\u8b58\u3057\u3066\u3044\u308b\u30ed\u30dc\u30c3\u30c8\u306f\u305d\u308c\u304c\u7406\u89e3\u3067\u304d\u307e\u305b\u3093\u3002<\/p>\n<p><span class=\"ymarker\">\u305d\u3053\u3067\u30c6\u30ad\u30b9\u30c8\u60c5\u5831\u306b\u610f\u5473\u3092\u4ed8\u52a0\u3059\u308b\uff08\u30de\u30fc\u30af\u30a2\u30c3\u30d7\uff09\u3053\u3068\u3067\u3001\u30ed\u30dc\u30c3\u30c8\u306b\u7406\u89e3\u3055\u305b\u308b\uff1d\u691c\u7d22\u7d50\u679c\u306e\u7cbe\u5ea6\u3092\u4e0a\u3052\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u304c\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308b\u306e\u3067\u3059\u3002<\/span><\/p>\n<p>\u3061\u306a\u307f\u306b\u3001\u3053\u306e\u3088\u3046\u306b\u60c5\u5831\u30ea\u30bd\u30fc\u30b9\u306b\u610f\u5473\u60c5\u5831\u3092\u6301\u305f\u305b\u3066\u3001World Wide Web\uff08\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u4e0a\u3067\u63d0\u4f9b\u3055\u308c\u3066\u3044\u308b\u30cf\u30a4\u30d1\u30fc\u30c6\u30ad\u30b9\u30c8\u30b7\u30b9\u30c6\u30e0\uff09\u306e\u5229\u4fbf\u6027\u3092\u5411\u4e0a\u3057\u3088\u3046\u3068\u8a00\u3046\u8a66\u307f\u306e\u3053\u3068\u3092\u201c\u30bb\u30de\u30f3\u30c6\u30a3\u30c3\u30afWeb\u201d\u3068\u8a00\u3044\u307e\u3059\u3002<\/p>\n<h3><span class=\"ez-toc-section\" id=\"%E6%A7%8B%E9%80%A0%E5%8C%96%E3%83%87%E3%83%BC%E3%82%BF%E3%81%AE%E7%A8%AE%E9%A1%9E\"><\/span><span id=\"i-2\">\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u306e\u7a2e\u985e<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>\u30de\u30fc\u30af\u30a2\u30c3\u30d7\u3059\u308b\u65b9\u5f0f\u3092\u201c\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u201d\u3068\u547c\u3073\u307e\u3059\u304c\u3001\u3053\u306e\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u306f2\u7a2e\u985e\u306b\u5927\u5225\u3055\u308c\u307e\u3059\u3002<\/strong><\/p>\n<ul>\n<li>microdate\uff1aHTML\u306b\u30e1\u30bf\u60c5\u5831\uff08\u30c7\u30fc\u30bf\u306b\u3064\u3044\u3066\u306e\u60c5\u5831\uff09\u3092\u76f4\u63a5\u8a18\u8ff0\u3059\u308b\u65b9\u5f0f<\/li>\n<li>JSON-LD\uff1aJavaScript\u3092\u4f7f\u3063\u3066\u30da\u30fc\u30b8\u5185\u306b\u633f\u5165\u3059\u308b\u65b9\u5f0f<\/li>\n<\/ul>\n<p>\u3069\u3061\u3089\u3092\u9078\u629e\u3057\u3066\u3082\u30ed\u30dc\u30c3\u30c8\uff08\u30af\u30ed\u30fc\u30e9\u30fc\uff09\u306b\u8a8d\u8b58\u3057\u3066\u3082\u3089\u3046\u3053\u3068\u306f\u53ef\u80fd\u3067\u3059\u304c\u3001Google\u304c\u63a8\u5968\u3057\u3066\u3044\u308b\u3053\u3068\u3082\u3042\u3063\u3066JSON-LD\u3092\u63a1\u7528\u3059\u308b\u306e\u304c\u4e3b\u6d41\u3068\u306a\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n<h2><span class=\"ez-toc-section\" id=\"%E9%96%A2%E9%80%A3%E3%81%99%E3%82%8B%E5%8D%98%E8%AA%9E%E3%81%AE%E7%B4%B9%E4%BB%8B\"><\/span><span id=\"i-3\">\u95a2\u9023\u3059\u308b\u5358\u8a9e\u306e\u7d39\u4ecb<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3><span class=\"ez-toc-section\" id=\"%E6%A7%8B%E9%80%A0%E5%8C%96%E3%83%87%E3%83%BC%E3%82%BF\"><\/span><span id=\"i-4\">\u69cb\u9020\u5316\u30c7\u30fc\u30bf<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>Web\u30da\u30fc\u30b8\u306e\u60c5\u5831\u3084\u30c7\u30fc\u30bf\u3092\u898f\u5247\u306b\u5247\u3063\u3066\u4e00\u5b9a\u306e\u69cb\u9020\u3067\u8a18\u8ff0\u3057\u3001\u305d\u308c\u3089\u306e\u30c6\u30ad\u30b9\u30c8\u60c5\u5831\u306b\u610f\u5473\u3092\u4ed8\u52a0\u3059\u308b\u3053\u3068\u3067\u3059\u3002<\/strong><\/p>\n<p>\u6b63\u78ba\u306b\u8a18\u8ff0\u3059\u308b\u3053\u3068\u3067\u30b3\u30f3\u30c6\u30f3\u30c4\u5185\u5bb9\u3092\u30ed\u30dc\u30c3\u30c8\uff08\u30af\u30ed\u30fc\u30e9\u30fc\uff09\u304c\u3088\u308a\u8a8d\u8b58\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308a\u3001\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u306e\u7a2e\u985e\u306b\u3088\u3063\u3066\u306f\u691c\u7d22\u7d50\u679c\u306e\u30ea\u30c3\u30c1\u5316\u306b\u3064\u306a\u304c\u308a\u307e\u3059\u3002<\/p>\n<p>\u305f\u3060\u3057\u3001\u5168\u3066\u306e\u30da\u30fc\u30b8\u306b\u9069\u7528\u3067\u304d\u308b\u3082\u306e\u3067\u306f\u306a\u304f\u3001Web\u30b5\u30a4\u30c8\u306e\u30bf\u30a4\u30d7\u306b\u5408\u308f\u305b\u3066\u9069\u5207\u306b\u4f7f\u7528\u3057\u306a\u3051\u308c\u3070\u306a\u308a\u307e\u305b\u3093\u3002<\/p>\n<h3><span class=\"ez-toc-section\" id=\"%E3%82%AF%E3%83%AD%E3%83%BC%E3%83%A9%E3%83%BC\"><\/span><span id=\"i-5\">\u30af\u30ed\u30fc\u30e9\u30fc<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u4e0a\u306eWeb\u30b5\u30a4\u30c8\u3084\u753b\u50cf\u306a\u3069\u306e\u3042\u3089\u3086\u308b\u60c5\u5831\u3092\u53d6\u5f97\u3057\u3001\u81ea\u52d5\u7684\u306b\u30c7\u30fc\u30bf\u30d9\u30fc\u30b9\u5316\u3059\u308b\u30d7\u30ed\u30b0\u30e9\u30e0\u306e\u3053\u3068\u3067\u3059\u3002<\/strong><\/p>\n<p>\u30b9\u30d1\u30a4\u30c0\u30fc\u3084\u30ed\u30dc\u30c3\u30c8\u3068\u3082\u547c\u3070\u308c\u3066\u304a\u308a\u3001Google\u3092\u59cb\u3081\u3068\u3057\u305f\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u3092\u63d0\u4f9b\u3057\u3066\u3044\u308b\u4f01\u696d\u304c\u305d\u308c\u305e\u308c\u904b\u55b6\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u4e3b\u306b\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u306e\u30c7\u30fc\u30bf\u30d9\u30fc\u30b9\u3084\u30a4\u30f3\u30c7\u30c3\u30af\u30b9\u4f5c\u6210\u306b\u7528\u3044\u3089\u308c\u3066\u3044\u307e\u3059\u304c\u3001\u4ed6\u306b\u3082\u7d71\u8a08\u8abf\u67fb\u306a\u3069\u306e\u76ee\u7684\u3067\u4f7f\u7528\u3055\u308c\u308b\u3053\u3068\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<h3><span class=\"ez-toc-section\" id=\"JSON-LD\"><\/span><span id=\"JSON-LD\">JSON-LD<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>3\u7a2e\u985e\u3042\u308b\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u5f62\u5f0f\u306e1\u3064\u3067\u3042\u308a\u3001Google\u304c\u63a8\u5968\u3057\u3066\u3044\u307e\u3059\u3002<\/strong><\/p>\n<p>JavaScript\u3092\u7528\u3044\u308b\u305f\u3081HTML\u306e\u3069\u3053\u306b\u3067\u3082\u8a18\u8ff0\u53ef\u80fd\u304b\u30641\u30f6\u6240\u3067\u8a18\u8ff0\u3067\u304d\u308b\u4ed5\u69d8\u3068\u306a\u3063\u3066\u304a\u308a\u3001\u30b7\u30b9\u30c6\u30e0\u3082\u4eba\u9593\u3082\u8aad\u307f\u3084\u3059\u3044\u306e\u304c\u7279\u5fb4\u3067\u3059\u3002<\/p>\n<p>\u307e\u305f\u3001microdate\u3067\u306f\u8a72\u5f53\u3059\u308bHTML\u8981\u7d20\u3092\u5229\u7528\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u304c\u3001\u30b9\u30af\u30ea\u30d7\u30c8\u5185\u306b\u6307\u5b9a\u3067\u304d\u308b\u305f\u3081\u30e1\u30f3\u30c6\u30ca\u30f3\u30b9\u3084\u30c8\u30e9\u30d6\u30eb\u30b7\u30e5\u30fc\u30c6\u30a3\u30f3\u30b0\u3057\u3084\u3059\u3044\u306e\u3082\u30e1\u30ea\u30c3\u30c8\u3068\u8a00\u3048\u307e\u3059\u3002<\/p>\n<h2><span class=\"ez-toc-section\" id=\"%E6%A7%8B%E9%80%A0%E5%8C%96%E3%83%9E%E3%83%BC%E3%82%AF%E3%82%A2%E3%83%83%E3%83%97%E3%81%AE%E5%AE%9F%E6%96%BD%E6%96%B9%E6%B3%95\"><\/span><span id=\"i-6\">\u69cb\u9020\u5316\u30de\u30fc\u30af\u30a2\u30c3\u30d7\u306e\u5b9f\u65bd\u65b9\u6cd5<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-2721\" src=\"https:\/\/sirprize.co.jp\/meo\/wp-content\/uploads\/2021\/06\/\u69cb\u9020\u5316\u30de\u30fc\u30af\u30a2\u30c3\u30d703.jpg\" alt=\"\u69cb\u9020\u5316\u30de\u30fc\u30af\u30a2\u30c3\u30d7\u306e\u5b9f\u65bd\u65b9\u6cd5\" width=\"750\" height=\"320\" srcset=\"https:\/\/sirprize.co.jp\/meo\/wp-content\/uploads\/2021\/06\/\u69cb\u9020\u5316\u30de\u30fc\u30af\u30a2\u30c3\u30d703.jpg 750w, https:\/\/sirprize.co.jp\/meo\/wp-content\/uploads\/2021\/06\/\u69cb\u9020\u5316\u30de\u30fc\u30af\u30a2\u30c3\u30d703-300x128.jpg 300w\" sizes=\"(max-width: 750px) 100vw, 750px\" \/><\/p>\n<p>\u69cb\u9020\u5316\u30de\u30fc\u30af\u30a2\u30c3\u30d7\u306e\u5b9f\u65bd\u65b9\u6cd5\u306f\u5927\u304d\u304f\u5206\u3051\u30662\u3064\u3042\u308a\u307e\u3059\u3002<\/p>\n<ul>\n<li>HTML\u306b\u76f4\u63a5\u30de\u30fc\u30af\u30a2\u30c3\u30d7\u3059\u308b<\/li>\n<li>Google\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u30de\u30fc\u30af\u30a2\u30c3\u30d7\u652f\u63f4\u30c4\u30fc\u30eb\u3092\u4f7f\u7528\u3059\u308b<\/li>\n<\/ul>\n<p>\u305d\u308c\u305e\u308c\u306b\u30e1\u30ea\u30c3\u30c8\u30fb\u30c7\u30e1\u30ea\u30c3\u30c8\u304c\u3042\u308b\u306e\u3067\u89e3\u8aac\u3057\u3066\u3044\u304d\u307e\u3059\u3002<\/p>\n<p><span class=\"ymarker\">\u3082\u3057\u3082\u3053\u308c\u304b\u3089\u59cb\u3081\u308b\u306a\u3089\u3001Google\u304c\u63a8\u5968\u3057\u3066\u3044\u308bJSON-LD\u304c\u304a\u3059\u3059\u3081\u3067\u3059\u3088\u3002<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"HTML%E3%81%AB%E7%9B%B4%E6%8E%A5%E3%83%9E%E3%83%BC%E3%82%AF%E3%82%A2%E3%83%83%E3%83%97%E3%81%99%E3%82%8B\"><\/span><span id=\"HTML\">HTML\u306b\u76f4\u63a5\u30de\u30fc\u30af\u30a2\u30c3\u30d7\u3059\u308b<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>\u30bd\u30fc\u30b9\u30b3\u30fc\u30c9\u306b\u76f4\u63a5\u69cb\u9020\u5316\u30de\u30fc\u30af\u30a2\u30c3\u30d7\u3092\u5b9f\u65bd\u3059\u308b\u305f\u3081\u3001\u307b\u307c\u5b8c\u74a7\u306b\u8fd1\u3044\u5f62\u3067\u65bd\u7b56\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/strong><\/p>\n<p>\u4e00\u65b9\u3067\u3001\u3042\u308b\u7a0b\u5ea6\u306e\u77e5\u8b58\u304c\u306a\u3044\u3068\u3069\u3053\u3092\u3069\u306e\u3088\u3046\u306b\u3059\u308c\u3070\u3044\u3044\u304b\u308f\u304b\u3089\u306a\u3044\u305f\u3081\u3001\u8ab0\u3067\u3082\u3059\u3050\u306b\u3067\u304d\u308b\u3068\u3044\u3046\u308f\u3051\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002<\/p>\n<h3><span class=\"ez-toc-section\" id=\"%E3%83%84%E3%83%BC%E3%83%AB%E3%82%92%E4%BD%BF%E3%81%A3%E3%81%A6%E3%83%9E%E3%83%BC%E3%82%AF%E3%82%A2%E3%83%83%E3%83%97%E3%81%99%E3%82%8B\"><\/span><span id=\"i-7\">\u30c4\u30fc\u30eb\u3092\u4f7f\u3063\u3066\u30de\u30fc\u30af\u30a2\u30c3\u30d7\u3059\u308b<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>Google\u304c\u7121\u6599\u3067\u63d0\u4f9b\u3057\u3066\u3044\u308b\u201cGoogle\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u30de\u30fc\u30af\u30a2\u30c3\u30d7\u652f\u63f4\u30c4\u30fc\u30eb\u201d\u3092\u4f7f\u3048\u3070\u3001\u30de\u30a6\u30b9\u64cd\u4f5c\u306e\u307f\u3067\u69cb\u9020\u5316\u30de\u30fc\u30af\u30a2\u30c3\u30d7\u304c\u53ef\u80fd\u3067\u3059\u3002<\/strong><\/p>\n<p>\u624b\u8efd\u306b\u3067\u304d\u307e\u3059\u304c\u3001\u8a8d\u8b58\uff08\u5b66\u7fd2\uff09\u3055\u305b\u308b\u306e\u306fGoogle\u306b\u59d4\u306d\u3089\u308c\u308b\u305f\u3081\u3001\u5168\u3066\u304c\u8a8d\u8b58\u3055\u308c\u308b\u3068\u306f\u9650\u3089\u306a\u3044\u70b9\u304c\u30c7\u30e1\u30ea\u30c3\u30c8\u3068\u3044\u3048\u307e\u3059\u3002<\/p>\n<h2><span class=\"ez-toc-section\" id=\"MEO%E3%81%AB%E3%81%8A%E3%81%91%E3%82%8B%E5%84%AA%E4%BD%8D%E7%82%B9%E3%83%BB%E3%83%A1%E3%83%AA%E3%83%83%E3%83%88%E3%83%BB%E3%83%87%E3%83%A1%E3%83%AA%E3%83%83%E3%83%88\"><\/span><span id=\"MEO\">MEO\u306b\u304a\u3051\u308b\u512a\u4f4d\u70b9\u30fb\u30e1\u30ea\u30c3\u30c8\u30fb\u30c7\u30e1\u30ea\u30c3\u30c8<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><strong>\u69cb\u9020\u5316\u30de\u30fc\u30af\u30a2\u30c3\u30d7\u306fMEO\u306b\u304a\u3044\u3066\u3068\u3066\u3082\u52b9\u679c\u7684\u3067\u3001Web\u30da\u30fc\u30b8\u3068\u30b5\u30a4\u30c8\u60c5\u5831\u3092\u7d50\u3073\u3064\u3051\u308b\u305f\u3081\u306e\u624b\u6bb5\u3068\u3044\u3048\u307e\u3059\u3002<\/strong><\/p>\n<p>\u4ee5\u4e0b\u306b\u30e1\u30ea\u30c3\u30c82\u3064\u3068\u30c7\u30e1\u30ea\u30c3\u30c81\u3064\u3092\u3054\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n<h3><span class=\"ez-toc-section\" id=\"%E3%83%A1%E3%83%AA%E3%83%83%E3%83%88%E2%91%A0%E6%A4%9C%E7%B4%A2%E3%82%A8%E3%83%B3%E3%82%B8%E3%83%B3%E3%81%AE%E3%82%B5%E3%82%A4%E3%83%88%E7%90%86%E8%A7%A3%E3%82%92%E4%BF%83%E9%80%B2\"><\/span><span id=\"i-8\">\u30e1\u30ea\u30c3\u30c8\u2460\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u306e\u30b5\u30a4\u30c8\u7406\u89e3\u3092\u4fc3\u9032<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\u69cb\u9020\u5316\u30de\u30fc\u30af\u30a2\u30c3\u30d7\u306e\u76ee\u7684\u306f\u3001\u30da\u30fc\u30b8\u3084\u30b3\u30f3\u30c6\u30f3\u30c4\u5185\u5bb9\u3092\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u306b\u3088\u308a\u308f\u304b\u308a\u3084\u3059\u304f\u4f1d\u3048\u308b\u3053\u3068\u3067\u3059\u3002<\/p>\n<p><span class=\"ymarker\">\u30c6\u30ad\u30b9\u30c8\u60c5\u5831\u306b\u610f\u5473\u3092\u4ed8\u52a0\u3059\u308b\u3053\u3068\u3067\u30ed\u30dc\u30c3\u30c8\u306e\u7406\u89e3\u3092\u4fc3\u9032\u3057\u3001\u9069\u5207\u306a\u8a55\u4fa1\u304c\u53d7\u3051\u3089\u308c\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3059\u3002<\/span><\/p>\n<p>\u4f01\u696d\u3084\u5e97\u8217\u55b6\u696d\u306e\u5834\u5408\u306fNAP\uff08Name\u30fbAddress\u30fbPhone\uff09\u60c5\u5831\u3084URL\u3092\u69cb\u9020\u5316\u30de\u30fc\u30af\u30a2\u30c3\u30d7\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<p>\u307e\u305f\u3001\u3053\u306eNAP\u60c5\u5831\u306f\u7d71\u4e00\u3055\u305b\u306a\u3044\u3068\u8a55\u4fa1\u304c\u5206\u6563\u3057\u3066\u3057\u307e\u3046\u305f\u3081\u3001\u5fc5\u305a\u7d71\u4e00\u3057\u3066\u8a18\u8f09\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<h3><span class=\"ez-toc-section\" id=\"%E3%83%A1%E3%83%AA%E3%83%83%E3%83%88%E2%91%A1%E3%83%AA%E3%83%83%E3%83%81%E3%82%B9%E3%83%8B%E3%83%9A%E3%83%83%E3%83%88%E3%81%AE%E8%A1%A8%E7%A4%BA\"><\/span><span id=\"i-9\">\u30e1\u30ea\u30c3\u30c8\u2461\u30ea\u30c3\u30c1\u30b9\u30cb\u30da\u30c3\u30c8\u306e\u8868\u793a<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Google\u306e\u691c\u7d22\u7d50\u679c\u753b\u9762\u306b\u306f\u3001\u901a\u5e38\u306e\u691c\u7d22\u7d50\u679c\uff0b\u03b1\u306e\u60c5\u5831\u3092\u8868\u793a\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n<p><span class=\"ymarker\">\u3053\u308c\u3092\u30ea\u30c3\u30c1\u30b9\u30cb\u30da\u30c3\u30c8\u3084\u30ea\u30c3\u30c1\u30ea\u30b6\u30eb\u30c8\u3068\u8a00\u3063\u3066\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u5224\u65ad\u3092\u52a9\u3051\u308b\u305f\u3081\u306b\u8996\u899a\u7684\u306b\u30da\u30fc\u30b8\u5185\u5bb9\u3092\u60f3\u50cf\u3067\u304d\u308b\u60c5\u5831\u3068\u306a\u3063\u3066\u3044\u307e\u3059\u3002<\/span><\/p>\n<p>\u305f\u3060\u3057\u3001\u597d\u304d\u306a\u60c5\u5831\u3092\u8868\u793a\u3067\u304d\u308b\u308f\u3051\u3067\u306f\u306a\u304f\u3001\u3042\u3089\u304b\u3058\u3081\u5b9a\u7fa9\u3055\u308c\u305f29\u7a2e\u985e\u306e\u201c\u578b\u201d\u306b\u5bfe\u5fdc\u3057\u305f\u3082\u306e\u304c\u8868\u793a\u3055\u308c\u308b\u306e\u3067\u6ce8\u610f\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<p>\u3069\u306e\u3088\u3046\u306b\u8868\u793a\u3055\u308c\u308b\u304b\u306f\u30c6\u30b9\u30c8\u30c4\u30fc\u30eb\u3067\u78ba\u8a8d\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>URL\u3084HTML\u3092\u6307\u5b9a\u3059\u308b\u3068\u3001\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u304c\u6b63\u3057\u304f\u30de\u30fc\u30af\u30a2\u30c3\u30d7\u3055\u308c\u3066\u3044\u308b\u304b\u3092\u30c1\u30a7\u30c3\u30af\u3057\u3066\u304f\u308c\u308b\u306e\u3067\u5fc5\u305a\u5229\u7528\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<h3><span class=\"ez-toc-section\" id=\"%E3%83%87%E3%83%A1%E3%83%AA%E3%83%83%E3%83%88%EF%BC%9A%E5%B0%82%E9%96%80%E7%9F%A5%E8%AD%98%E3%81%8C%E5%BF%85%E8%A6%81\"><\/span><span id=\"i-10\">\u30c7\u30e1\u30ea\u30c3\u30c8\uff1a\u5c02\u9580\u77e5\u8b58\u304c\u5fc5\u8981<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>\u69cb\u9020\u5316\u30de\u30fc\u30af\u30a2\u30c3\u30d7\u53ca\u3073\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u306e\u552f\u4e00\u306e\u30c7\u30e1\u30ea\u30c3\u30c8\u3068\u3057\u3066\u3042\u3052\u3089\u308c\u308b\u306e\u304c\u3001\u5c02\u9580\u77e5\u8b58\u304c\u5c11\u306a\u304b\u3089\u305a\u5fc5\u8981\u306b\u306a\u308b\u70b9\u3067\u3059\u3002<\/strong><\/p>\n<p>\u30c4\u30fc\u30eb\u3092\u4f7f\u3048\u3070\u30de\u30a6\u30b9\u64cd\u4f5c\u306e\u307f\u3067\u5c0e\u5165\u3067\u304d\u308b\u3068\u306f\u3044\u3048\u3001\u4f55\u3082\u77e5\u3089\u305a\u306b\u3067\u304d\u308b\u4f5c\u696d\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002<\/p>\n<p>\u307e\u305f\u3001\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u3067\u6307\u5b9a\u3057\u305f\u5185\u5bb9\u306f\u691c\u7d22\u7d50\u679c\u306b\u305d\u306e\u307e\u307e\u8868\u793a\u3055\u308c\u308b\u3053\u3068\u304b\u3089\u3001\u30ac\u30a4\u30c9\u30e9\u30a4\u30f3\u306b\u6e96\u62e0\u3057\u3066\u8a18\u8f09\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<p><span 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